TOOLS 2026
4/29/2026 - 5/3/2026
Description
Join MAACA for TOOLS 2026—the premier training event for automotive professionals in the Mid-Atlantic region. Taking place April 29–May 3, 2026, at the Hershey Lodge in Hershey, Pennsylvania, this multi-day event brings together top instructors, hands-on learning, and the latest innovations in the automotive industry.
What to Expect
Expanded Training Tracks:
Covering advanced diagnostics, module programming, EV systems, ADAS calibration, shop management, and more—TOOLS 2026 offers in-depth, real-world instruction designed to help technicians and shop owners stay ahead of the curve.
Trade Show:
Discover cutting-edge tools, equipment, and services from industry-leading vendors, all in one place.
Networking Opportunities:
Connect with peers, trainers, and industry experts during receptions, meals, and special events throughout the week.
Registration Details:
Early registration is encouraged to secure your preferred classes and accommodations.
Registrations received after April 10, 2026, are not guaranteed an event t-shirt. Shirts will be distributed while supplies last.
Schedule of Events:
WEDNESDAY
6:00PM – 8:00PM AMAZING WOMEN IN AUTOMOTIVE SOCIAL
6:00 PM – 9:00 PM OPTIONAL OFF-SITE SOCIAL ACTIVITIES
THURSDAY
7:00 AM – 8:15AM BREAKFAST
8:30AM – 12:00PM MORNING SESSIONS
12:00PM –1:00PM LUNCH
1:00PM – 4:30PM AFTERNOON SESSIONS
6:00PM – 8:00PM BONUS SESSIONS (including Trained by Techs)
FRIDAY
8:30AM – 12:00PM MORNING SESSIONS
12:00PM – 1:00PM LUNCH
12:00PM – 8:00PM TRADE SHOW OPEN
1:00PM – 4:30PM AFTERNOON SESSION
5:00PM – 8:00PM TRADE SHOW WELCOME RECEPTION
SATURDAY
8:00AM – 11:30AM MORNING SESSIONS
8:00AM – 2:00PM TRADE SHOW OPEN
11:30AM – 2:00PM LUNCH & TRADE SHOW
2:00PM - 5:30PM AFTERNOON SESSIONS
6:30PM – 9:00PM KEYNOTE DINNER
SUNDAY
8:30AM – 11:00AM MORNING SESSIONS
| Registration Type | Cost Per Person |
| 4-Day Full Registration | $599.00 |
| Single Attendee | |
| -training on Thursday, Friday, Saturday & Sunday | |
| -all meals & trade show included | |
| -includes All Social Functions | |
| 4-Day Full Registration (non-member) | $679.00 |
| Single Attendee | |
| -training on Thursday, Friday, Saturday & Sunday | |
| -all meals & trade show included | |
| -includes All Social Functions | |
| 3-Day Registration | $459.00 |
| Single Attendee | |
| -training on Friday, Saturday & Sunday | |
| -all meals & trade show included | |
| -includes All Social Functions | |
| 3-Day Registration (non-member) | $499.00 |
| Single Attendee | |
| -training on Friday, Saturday & Sunday | |
| -all meals & trade show included | |
| -includes All Social Functions | |
| 2-Day Registration - | $359.00 |
| training on Saturday & Sunday | |
| -all meals & trade show included | |
| -includes All Social Functions | |
| 2-Day Registration (non-member) | $399.00 |
| -training on Saturday & Sunday | |
| -all meals & trade show included | |
| -includes All Social Functions | |
| Thursday Daytime Registration | $179.00 |
| -8 hour training class with meals | |
| Thursday Only Registration (non-member) | $249.00 |
| -8 hour training class with meals | |
| Friday Only Registration | $299.00 |
| -8 hour training class with meals | |
| Friday Only Registration (non-member) | $349.00 |
| -8 hour training class with meals | |
| Saturday Only Registration | $299.00 |
| -8 hour training class with meals | |
| Saturday Only Registration (non-member) | $349.00 |
| -8 hour training class with meals |
Take advantage of the cuisine at the Hershey Lodge
Extra Hours at Hershey Park, Free Shuttle Service, Free resort activities and so much more!
Sponsors
T-Shirt Sponsor
Trade Show Luncheon
Attendee Binder & Notepad
Event Lanyard Sponsor
Pen Sponsor
Full Refund:
Requests made on or before March 10, 2026, are eligible for a full refund, minus a $25 administrative fee.
Partial Refund (50%):
Requests made between March 11–April 10, 2026, will receive a 50% refund.
No Refunds:
After April 10, 2026, no refunds will be issued for cancellations or no-shows. This includes illness, travel delays, or other personal circumstances.
Transfer Option:
If you are unable to attend, you may transfer your registration to another individual from your company at no additional cost. Please provide the new attendee’s information by April 22, 2026.
325 University Dr
Hershey, PA 17033 United States
Room Reservations for TOOLS 2026
Hershey Lodge | April 29 – May 3, 2026
Reservation Link: https://www.hersheylodge.com/qr/M7OLYGV8KP/
Phone Reservations:
Call 855-729-3108 and ask for the Mid-Atlantic Auto Care Alliance room block at the Hershey Lodge.
Reservations are open daily, 8 AM – 8 PM.
Rate: $199 per night + 11% tax
A one-night deposit (including tax) is charged at booking.
Cut-Off Date: Monday, March 2, 2026
After this date, rooms and group rates are subject to availability.
Cancellation Policy:
Cancellations made less than 72 hours before arrival will be charged one night’s room and tax.
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